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Is Delight Your Customers for you?

As a responsible consumer, before parting with your hard-earned cash, it’s important to determine whether or not the benefits of a purchase will outweigh its cost. If not, then you’re better off saving your money. For those of you who are considering the purchase of my new book, Delight Your

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Delight Your Customers by Steve Curtin

I had planned to post a blog this week announcing that my new book, Delight Your Customers: 7 Simple Ways to Raise Your Customer Service from Ordinary to Extraordinary is available in its Kindle edition as of Monday, May 13th. While I was thinking about the post last Thursday, I

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The power of the frontline

Last night, my 10-year-old son, Cooper, and I swung by Park Meadows Shopping Center following his basketball practice in order to purchase an umbrella as a gift for a colleague who is relocating from Denver to New York City. (Having lived there myself, I know the value of a decent

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Serve your customers well – or someone else will

Yesterday, my son left school early complaining of itchiness and blurred vision in his right eye. I immediately suspected conjunctivitis (commonly known as “pink eye”) since his mother had just recovered days earlier from the highly contagious infection. I phoned our health care provider, Kaiser Permanente, before noon to inquire

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For better or worse, perception is reality

Over spring break, I stayed at a lodge in Breckenridge, Colorado made up of 46 privately owned upscale condominium units. Many of the units offer balconies with spectacular slope side views, spa showers, granite countertops, and high-end appliances. Imagine that you were a guest at this lodge and noticed that

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Exceptional customer service is not a zero-sum game

Last week, I delivered customer service training to the staff of a New Orleans hotel. During a table group activity midway through the class, a participant suggested providing complimentary coffee in the lobby each morning as a way to pleasantly surprise hotel guests. In response to his suggestion, I overheard

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Never apologize for your enthusiasm

Once, while I was sharing a retail example of exceptional customer service during a seminar in New York City, a participant interrupted to ask, “But what if you don’t want the cashier to act all phony—like she’s your best friend? What if you just want to make your purchase and

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“New school” customer service evokes a story

In last weekend’s edition of the Wall Street Journal, there was an excellent story about travel photography by Kevin Sintumuang, titled Snap Out of It. The gist of the article is that “old school” photographs (e.g., famous landmarks, generic landscapes, and buildings you can barely remember) are no longer engaging

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