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Social indifference

I recall a statistic: 68 percent of customers quit doing business with a company or entity because of perceived indifference toward them as customers. When I share this statistic with groups, most participants are shocked: “How is it that so many people claim to be treated indifferently? That’s appalling!” And

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Answer the call of service

Last weekend, my 7 year-old was the ring bearer in a family wedding. It was a formal outdoor wedding that required Cooper to wear a tuxedo. (Insight: Most 7 year-old boys resist wearing collared or button-up shirts let alone a full-on tuxedo for 3 hours of picture taking and ceremony.)

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Engage or go away

Over the past 15 months I’ve been on Twitter, I have contacted dozens of businesses for a variety of reasons. In some cases I’ve had feedback on a product or service. In other cases I was interested in buying a product or service. A majority of the time, however, I

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Who’s more important: the division president or the customer?

In an earlier post I asked the question, “Why is it okay to behave indifferently toward customers and roll out the red carpet for the division president?” Specifically, why do employees paint, wax the floors, and polish the chrome for the division president and text friends, smoke near store entrances,

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The Revelation Conversation

The Revelation Conversation is Here!