In the book Made to Stick by Chip Heath and Dan Heath, the authors propose Six Principles of Sticky Ideas that contribute to a message being remembered as opposed to overlooked, disregarded, or forgotten. Those principles are: simplicity, unexpectedness, concreteness, credibility, emotions, and stories. I spent my last eight years
Several years ago, I was out to dinner in Orlando with a colleague. At the time, she was the director of training at a large resort and convention hotel located near Disney World. Her hotel competed for group business head to head with Disney’s own hotels. If you have experienced
Have you ever missed an opportunity to provide a compliment? Perhaps viewing it as optional? I have. And when I do, it’s usually my wife who points it out. Maybe I’ve overlooked her new haircut or the way she keeps a household of six on track. It’s easy to become
As a trainer or presenter, you are likely accustomed to receiving feedback from your audiences. There are always a couple of pieces of conflicting feedback I can count on: temperature of room (too hot for some, too cold for others); and length of session (too long for some, too short
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