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Be mine

Have you ever heard someone in a committed relationship say that he or she no longer loves the other person? When questioned, he might say,

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Service is a verb

This post is the eighth in a series that will identify 10 different customer service advantages that have emerged from my analysis of customer satisfaction

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Customer equity

In his book, Customer Centricity: What It Is, What It Isn’t, and Why It Matters, Peter Fader, Professor of Marketing at the Wharton School of

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A matter of trust

This post is the sixth in a series that will identify 10 different obstacles that have emerged from my analysis of customer satisfaction data. Maybe

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Good timber

According to a study by J.D. Power and Associates, when a hotel guest’s problem is resolved perfectly, it results in overall satisfaction averaging 80.7, compared

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