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“Discerning” customers are not “difficult”

From time to time, seminar participants ask me, “What’s the best way to deal with difficult customers?” My standard answer is: “They’re only difficult if you’ve labeled them that way.” I prefer the adjective “discerning” in place of “difficult.” Consider the definitions of each: Discerning: noting differences or distinctions; exhibiting

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Exceptional customer service is customer-focused

This post is the seventh and final in a series that has fully explored the definition of customer service offered in an earlier post. Too often, customer service is viewed as a department, a designated employee’s job role or, someone else’s responsibility. Because of this limited view of customer service,

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Exceptional customer service requires extra effort

This post is the sixth in a series that will fully explore the definition of customer service offered in an earlier post. Too often, customer service is viewed as a department, a designated employee’s job role or, someone else’s responsibility. Because of this limited view of customer service, many employees

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Exceptional customer service requires desire

This post is the fifth in a series that will fully explore the definition of customer service offered in an earlier post. Too often, customer service is viewed as a department, a designated employee’s job role or, someone else’s responsibility. Because of this limited view of customer service, many employees

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Exceptional customer service is genuine

This post is the fourth in a series that will fully explore the definition of customer service offered in an earlier post. Too often, customer service is viewed as a department, a designated employee’s job role or, someone else’s responsibility. Because of this limited view of customer service, many employees

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Exceptional customer service demonstrates job essence

This post is the third in a series that will fully explore the definition of customer service offered in an earlier post. Too often, customer service is viewed as a department, a designated employee’s job role or, someone else’s responsibility. Because of this limited view of customer service, many employees

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Exceptional customer service requires action

This post is the second in a series that will fully explore the definition of customer service offered in an earlier blog post. Too often, customer service is viewed as a department, a designated employee’s job role or, someone else’s responsibility. Because of this limited view of customer service, many

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Exceptional customer service is always voluntary

In an earlier blog post titled What is customer service?, I offered an 18-word definition of customer service containing seven unique elements that we’ll be exploring one-by-one in greater detail over the coming weeks. Too often, customer service is viewed as a department, a designated employee’s job role, or someone

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What is customer service?

There are as many definitions of “customer service” as there are customer service books and gurus. And, while there is no single correct definition, I would like to submit mine for consideration: Customer service is a voluntary act that demonstrates a genuine desire to satisfy, if not delight, a customer.

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